The behavior graph is a dynamic, real-time representation of consumer actions that offers a more accurate understanding of intent compared to traditional demographic-based models. Artificial ...

Operationally define challenging behaviors. Challenging behaviors should be defined in terms that are specific, observable, and measureable (i.e., one can see and count the behaviors). Be specific ...

The standard Hawkes process is constructed from a homogeneous Poisson process and uses the same exciting function for different generations of offspring. We propose an extension of this process by ...