Geopolitical pressures and AI concerns still loom, but advertising is predicted to keep growing this year ... though it's the ...
Core local TV ad spend is expected to slip 1%, mainly due to over-the-air TV ad spend declining 2% to $13.7 billion. Local cable ad spend will also drop - 9% to $2.0 billion.
Rising costs are pushing viewers to FAST services and local TV apps, allowing Apple and Android TV users to watch popular ...
Newspaper ad sales are expected to plunge next year, according to a new forecast, but there are signs of progress toward ...
How businesses are using the best-in-class FLX platform to reach targeted consumers, while measuring performance and ROAS.
Pittsburgh’s market rank will drop another position as Nielsen downgrades the region from No. 27 to No. 28 nationally for ...
9. Forecast: Amazon Prime Video Advertising to Hit $806 Million in 2025 S&P Global Market Intelligence Kagan estimates that ...
BIA Advisory Services names “Radio’s Resilience Through Digital Extension” among 2026’s top ad trends, projecting major growth.
The Ad Council, in partnership with the U.S. Department of Transportation's National Highway Traffic Safety Administration (NHTSA) and the Television Bureau of Advertising (TVB), today announced the ...
The last day of 2025 also served as the final day interested parties could submit comments to the FCC in regard to Media ...
But perhaps the biggest annoyance for streaming viewers happens when ads are ear-splittingly loud — a problem that used to crop up on conventional TV. That happens when streaming services fail to ...
LAREDO, Tex. (KGNS) - It might not have crossed your mind when the clock struck midnight and it became 2026, but plenty of ...
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