Fashion Week will soon take over the metaverse as well as New York City. Tommy Hilfiger plans to put forth a physical show while simultaneously recreating the show on Roblox, with all tangible ...

I traveled to Roblox's headquarters to do a demo of a new safety feature it says will help protect child users.

Adding another gaming element to its outreach approach, Maybelline New York has launched a virtual experience in Roblox and the corresponding “Makeup Your Mix” campaign, the company announced Thursday ...

Brands keep betting on Roblox. New York City-based E.l.f. Cosmetics announced it will test real-world commerce on the video game platform Roblox, becoming the first beauty brand to do so. Products, ...

Roblox experienced a widespread outage on Tuesday, with thousands of users worldwide reporting problems accessing the gaming ...

A mother from New Jersey who believes her 12-year-old son was groomed by a sexual predator he met on the popular gaming platform Roblox contacted NBC 4 New York’s I-Team after watching an I-Team ...

In its near 20-year existence, Roblox has grown into an immersive online platform that allows its millions of users to create avatars, explore virtual worlds and play games created by other users and ...

NEW YORK, Sept. 28, 2023 /PRNewswire/ -- Maybelline New York has ventured into the virtual world of Roblox, captivating a new audience of makeup enthusiasts. Through a partnership with Splash, the ...

Roblox, the cross-platform gaming world populated by bricklike avatars, exploded in popularity amid kids' pandemic downtime. Some 50 percent of US youngsters 16 and under have played. NY Post photo ...